If you’re going to build and serve an adult website to the world, there’s a lot more involved than slapping some images on a page. There are several skills and tools you need to have before you can sell cyber smut. If you start off half-cocked, then you’ll misfire and waste your wad. You need a game plan. You need a porn site checklist.
Hypertext Markup Language (HTML) is the code used to build websites. Do you know any HTML?
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"The best way to know your audience is to be a member of that audience. Pick a type of porn you like and sell the hell out of it." |
If you own web-building software which claims that you can create a page without knowing HTML, then you probably own a WYSIWYG program. WYSIWYG stands for What You See Is What You Get. A WYSIWYG HTML editor operates in a visual environment, allowing you to see the page you build as you build it. With WYSIWYG, you get to drag and drop elements onto your site while the software writes the HTML code in the background. WYSIWYG editors are easy to use but they are notorious for creating flawed HTML code. Those flaws result in a page that doesn’t work right on the Internet. Images don’t show up and links don’t work. If you don’t know HTML, how will you fix those code flaws?
Before you can have a site, you have to build a site. You can’t build a site or maintain a site without a general grasp of Hypertext Markup Language.
After you know how to build a site, you have to ask yourself what kind of site should you create? There are free sites, pay sites, hardcore, softcore, erotica, teen, straight, gay, bondage, bikini, ad infinitum. You have to pick a theme, a type of porn for your adult site. If you want to build a Thumbnail Gallery post, will it be a general-purpose porn clearinghouse featuring hardcore, softcore and various assorted categories of linked galleries? Maybe you’d rather create an online magazine centered around story content and relative adult articles.
Your adult site should have an appearance of continuity. It needs a theme. It needs a niche. Your adult website will be categorized by search engines and Top Lists. You must determine what category you want your adult page to fit into.
3. Know Where to Get Hosting, Sponsors and Content
Now that you’ve decided on a theme for your adult site, you’ll need to get content which fits your theme. You want to have content that’s affordable yet tantalizing enough to sell. There are hundreds of adult content providers (listed on Cozy Frog) and most of them charge extremely reasonable fees for licensed content. Chances are, you’ll find a provider who carries the kind of themed content you need, whether it be babes in bikinis or babes in bukkake. If you’re strapped for cash, you can also get free content from an adult sponsor as long as you use that content to sell their program.
If you’re building a free adult site and you want to make money, you want to get some adult sponsors. Sponsors pay a commission on the sales you generate by advertising their programs on your page. You want to find sponsors who have programs and paysites that work in harmony with your theme. If your page has a teen theme then you want to advertise sponsors with teen paysites. If your page is a sexual advice column then you might choose a sponsor who sells adult toys and herbal enhancement products. If you advertise a bikini sponsor on a BDSM page, you’re just wasting bandwidth.
As far as bandwidth is concerned, you’re going to have to find a web host where you can upload, store and serve your adult site. If you choose to go with a free adult host, take into account that nothing is really free. All free hosts embed their ads into the best advertising spots on your site, namely the top banner spot. You’re going to lose a lot of surfers to that free host banner. Also, free hosts redirect your traffic sporadically so some surfers will never even reach your free-hosted page. Free hosts do this because that’s how they make money from their webmasters. A free host is more like a barter host. You’re trading a percentage of your surfers for the privilege of a free account.
If you choose to buy hosting, you’ll first have to register and pay for a domain name. Then you’ll have to choose a host who offers you the best price packages for storage and transfer. Web hosting packages put a limit on storage and transfer. If you exceed those limits, you have to pay overage fees and overage fees are high.
If you’re going to sell fetish porn then you absolutely must understand the mind of a fetish lover. You have to know the buzzwords that turn on the leg fetishist. You have to know the kinds of images that drive the balloon freak into a buying frenzy. You have to insert keywords and phrases into your META tags and site text that fetish searchers actually use on search engines. You have to incorporate colors into your site design that jive with your content and your audience.
If you buy ads you want to place those ads on sites where you know you can reach your desired audience. The best way to know your audience is to be a member of that audience. Pick a type of porn you like and sell the hell out of it.
International laws, federal laws, state laws and local laws all affect the legality of your adult webpage. It might be legal to display images of zoophilia in Sweden but it might not be legal in New York State. Maybe you can sell dildos if you reside in California but you’re breaking the law if you sell dildos in Texas. Obscenity laws differ from town to town, state to state and country to country. If you break the law, you could go to jail or pay a huge fine.
Absolutely, positively consult a lawyer to make sure your adult site is operating within the law.
Above is a bare-bones checklist for any webmaster who wants to own and operate an adult site. This is stuff you must consider before your page goes live. There are of course, hundreds of other factors to include in the adult site equation but for now, check your list!